The journey of an idea: An update

Ian Johnson
Unicorn Chasers
Published in
1 min readAug 5, 2019

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Admittedly since sharing my post about following my thought process on Notion things have been relatively quiet.

The TLDR is that I have created a prototype solution for evaluating problems using Airtable and Whimsical. I have now used it across two organisations with some success.

The complexity has been around using a model that is transferrable across different domains.

In my search I have come across a couple of frameworks all around the area of Jobs to be done. Outcome Driven Innovation (ODI) was probably the most…

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Ian Johnson
Unicorn Chasers

Product guy @flowcommerce. Love movies, coffee and philosophy.